Best Tips for Sales and Marketing Alignment
1. Meet Regularly The best way for sales and marketing to stay connected is to make connection a priority. Regular meetings are an...
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Erica Nagel
- Jun 27, 2022
- 2 min
How far can you spread your ad spend on TikTok vs. Youtube?
TikTok If you decide to advertise on TikTok, you can select a daily or lifetime budget that can be adjusted at any point during your...
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Erica Nagel
- Jun 25, 2022
- 2 min
Why exactly are buyer personas so important to your business?
Buyer personas help you understand your customers (and prospective customers) better. This makes it easier for you to tailor your...
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Erica Nagel
- May 31, 2022
- 1 min
It's time to stop doing this one thing with your newsletters
The number two reason U.S. email users unsubscribe from a business or non-profit email subscription is that the content that is no longer...
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Erica Nagel
- Jan 27, 2022
- 3 min
The latest and greatest about Google LSA (local service ads)?
Before the changes let's clarify what Google LSA is? Simply put, they are Google’s pay-per-lead advertisements at the very top of a...
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Erica Nagel
- Dec 29, 2021
- 3 min
Six Ways To Boost Customer Retention
The following six ways to boost customer retention are applicable for virtually any type of business — feel free to experiment with some...
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Erica Nagel
- Dec 29, 2021
- 2 min
On Trend - 2022 Instagram Hashtags!
The Ultimate Instagram Hashtag List For 2022 Before we get into the trendiest hashtags in 2022, let's first discuss the different types...
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